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	Keynote Speaker Michael J. Silverstein Bestselling author of Trading Up and Treasure Hunt Michael J. Silverstein, Senior Partner and Managing Director, The Boston Consulting Group, is an expert in consumer behavior and brand development. His highly praised, award winning books provide brilliant insight into the modern American consumer, the stratospheric rise of New Luxury brands, and the polarization of the marketplace. Mr. Silverstein will share with us his strategic vision for marketing in our consumer-driven economy.		MBS User Forum 2008 May 14 - 15, 2008 The Inn at East Wind Wading River, NY Mark your calendar and get ready to experience the most stimulating and career-enhancing 24 hours of 2008. Join MBS and your colleagues at Defining the Future, a private event designed to provide you with insight into today's marketplace, new skills to better measure your multi-channel results, and renewed inspiration for tackling your marketing challenges. Topics include: Understanding the contribution of catalog promotions in a converging marketplace Measuring long-term value on a customer-by-customer basis The future of the database marketing industry The next generation of Klondike® We look forward to seeing you there! www.mbsinsight.com

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